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New Destination Marketing Organization subject of special Council meeting on April 14

April 12, 2022

The new Destination Marketing Organization (DMO) to oversee marketing, promotion, and visitor services in Prince Edward County will be the focus of a special Council meeting on Thursday, April 14 beginning at 7 pm.

The staff report on the agenda includes a draft by-law that would frame the scope of the new DMO and give direction on the roles and selection of the inaugural Board of Directors.

The recommendations in the staff report are informed by feedback from a wide variety of stakeholders as well as industry best practices.

The municipality is supporting the creation of a new tourism industry-led DMO. The objective of the new DMO is to provide effective, accountable, ethical, inclusive, sustainable and transparent governance of Municipal Accommodation Tax investments related to tourism marketing and management in Prince Edward County.

The Have Your Say project page provides detailed information about the DMO project, its objectives and timeline. For more information contact Rebecca Lamb, Destination Development and Marketing Coordinator, at rlamb@pecounty.on.ca or 613.476.2148 extension 2506.

Due to COVID-19, this special meeting will be held electronically. Members of the public who wish to provide comments under “Comments from the Audience” can do so by contacting clerks@pecounty.on.ca by noon on April 14 to register.

A live stream of the meeting will be available on the County’s YouTube channel.

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