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County shifts to implementation of Tourism Management Plan

May 12, 2021

Picton, ON – The County of Prince Edward is moving forward with the implementation of the Tourism Management Plan.

“While there is still some uncertainty what this summer will look like given COVID-19, we are much better prepared to manage and respond to high tourism volumes,” Mayor Steve Ferguson says. “This plan will not solve all of the issues overnight. However, we have focused on addressing the areas under the municipality’s control and working with our community partners to develop additional solutions.”

Staff presented a draft plan in January 2021. Council subsequently ratified elements of the plan as it received detailed reports that considered options that would benefit residents.

Significant new measures include additional parking and by-law enforcement, more garbage bins and enhanced garbage maintenance schedule, and increased enforcement of illegal camping. County residents will have free access to Wellington Rotary Beach. A $10 per person admission fee on Saturdays, Sundays, holidays for out-of-towners will be included the new fees and charges by-law going to Council on May 25. Residents can also get a discounted season pass for County boat launches.

Complete details are available on the County’s Summer Hub, an online resource to help the local community navigate the busy summer season. In addition to details about the Tourism Management Plan, the Summer Hub includes information on who to call if residents have concerns. Residents can also find alerts and notices, parking guides and maps, a link to provide feedback, and more.

The Province of Ontario remains under a Stay-at-Home order until at least May 19. As travel restrictions lift, the County will ramp up a Plan Your Visit campaign to reach visitors before they make their summer plans. The municipality will focus on educating potential visitors on the actions they can take to ensure a respectful visit to the County.

A public information session for the Tourism Management Plan and the Summer Hub is scheduled for Tuesday, May 18 at 7 pm. Due to COVID-19 protocols, the meeting is virtual and will stream live on the . Send your questions in advance to A recording of the session will be available after the meeting.

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